Thursday, October 21, 2010
World Equestrian Games...Outback Trading was there!
To the critics the cynics and all the Nay Sayers, the World Equestrian Games in Kentucky might not of lived up to the hype. The stress to perform on US soil was high, as this is the first time the games were held outside of the confined walls of Europe. Well, from my seat the only thing I saw was a whole lot of horse people spending money and enjoying the competitions. Outback Trading Company was one of the hundreds of companies that had the wonderful opportunity to peddle their wares to an audience of international consumers. It was such an awesome sight watching a gentleman from Chile trying on an oilskin duster. I did not understand his language nor did he understand mine. However, we were able to communicate. I knew he wanted to look like an American Cowboy, the oilskin duster and an oilskin hat were just what the Doctor ordered. It happened this way with many of the "out of town" consumers, our languages were different however, the end result the same. Another happy customer taking their purchase from Outback Trading to where ever in the world they call home! I am very happy to say that Outback Trading Company had a very important role in the success of South Africa's Cara Frew. Cara’s mother wondered into the Outback Trading booth in search of something to tighten up the helmet that her sponsor had purchased for her. Outback to the rescue, we were able to fit her up with some foam from the hat boxes. In all, the World Equestrian Games was certainly an event that I am very proud to say Outback Trading was a participant. Next Games are scheduled for 2014 in Normandy, France, will Outback Trading make the trip across the big pond!
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